In my previous articles, my focus has been on increasing profit margins for individual property investors. I appreciate that this is a somewhat materialistic focus and wanted to discuss how Environmental Charities or Campaign Groups could utilize the same information. Environmental charities and organizations have two main aims. The first is to spread the eco-friendly message by encouraging the public to change their practices by informing the public of what they can do to better protect the environment. Their second aim is to generate the revenue necessary to spread that message. Employing the principles I have discussed in my previous articles, could help them to do both. Two birds, one stone!
Spreading The Eco-Friendly Message
While there are many ways to reach out to the public about environmental issues, leading by example is certainly among the most effective. Most members of environmental charities and groups are honest, hardworking people who practice what they preach. They educate, encourage and inform people about the impact their actions have on the world and lead the way in showing them alternative practices. In parts of the US, 30% of the waste that goes into landfill sites comes from the demolition and construction of property. What better way to tackle our landfill problems than to promote house recycling to the public and keep that waste out of our landfill sites?
Promoting environmentally friendly ways of reusing our housing materials could be well demonstrated if the charities and organisations led by example. More people would be inclined to refurbish their homes with recycled materials if they knew how cheap and easy it was. A well publicized campaign of house recycling would undoubtedly spread the word effectively and encourage the public to follow suit. If nothing more, there would be a benefit to the environment just by saving the property from demolition by builders who want to turn that land into 3 brand new condos.
Raising Revenue For the Cause
As well as raising awareness, undertaking a campaign of house recycling in an area of urban decay would also generate income from the cause. Imagine that Charity A purchased a dilapidated house in Detroit for $1000, something that is certainly not out of the realm of possibility. If those same, honest, hardworking people combined their efforts to develop that property using either donated recycled housing materials or from materials purchased at “ReStores” the charity would be left with a property worth more than they paid for it. The property could be resold or rented to a low-income family and the revenue can go back into the organization to help them continue their very important work.
So there we have it, an eco-friendly way to bring revenue to eco-friendly charities. While there is no question that embarking on environmentally friendly property development projects can generate revenue, after all, there are a lot of investors who are already capitalizing. However, using the same principles, is one way that environmental charities and organizations could fulfill their aims.
