Real Estate Information Center

Real Estate Staging is the process of preparing a home for sale. Staging is really about un-decorating and removing years of living, collecting & decorating so a buyer can visualize themselves living in the home. When a seller “lets go” of some of their own things, it then gives permission for the buyer to buy! There are many benefits of staging your home for sale, but here are the top 5.

1. Staging is always less than your first price reduction- The first price reduction can be $20,000 or more, depending on where you live. Staging a home can be a fraction of this figure. Consider this; you have reduced the price for your “empty” property and guess what? It’s still empty. Or imagine that you’ve reduced the price of your home, but the buyers still cannot see the positive features because you still have too much furniture and clutter. Staging your home will ensure that buyers are seeing all the amenities the home has to offer.

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Have you ever pulled up in front of a home or driven pass one and just thought to yourself, “Oh Wow!”

The WOW factor is priceless when it hits someone from curbside and that is exactly the appeal you want to accomplish when listing your home for sale. If you “don’t get them” at the curb, you may as well kiss your chances of seeing them walk through the door goodbye. A perspective buyer’s connection to your home can be rather immediate and if they don’t feel one with your home the competition in your neighborhood will be their next focus.

Creating curb appeal does not have to cost a fortune but it will take a little bit of planning on your part before you post that For Sale sign on your front lawn. Approach your home with the eye of a shopper. You may want to scope out those other homes in the general vicinity also up for sale and see how your home compares to them. Be honest, critical and leave your ego at the door. What makes them stand out? What can you do to compliment the outside look of your property?

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There’s no doubt about it, property markets around the world are going through the hardest times seen in decades. And here in Australia the situation isn’t a great deal different. Our property market too, is in the doldrums.

But guess what? In all that doom and gloom there is some good news for home owners trying to sell property in a buyers’ market. With these 10 no cost home staging tricks, you can add significant value to your ‘For Sale’ property and boost your property’s selling price.

The First Impression

Why?

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No matter what state the real estate market is in, did you know there are ways to increase the sales price of your home? With just a few simple steps it really is possible to tempt buyers to pay more for your property.

The technique is called staging and it’s all about presenting your home as a product on the market. There is a distinct difference between the way you live in a home and the way you should stage it to appeal to potential buyers.

Here are some staging tips that will help you sell your home for top dollar:

Detailing Your Home

If you planned to sell your car, you would detail it inside and out. You would polish all the chrome and wax the paint so it sparkled. You’d touch up any chips in the paint job and also make sure the interior was clean and neat and garbage free.

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How many times have you heard the news talk about the real estate market not being what it was a few years ago? I frankly am tired of it, and will not allow the news to determine if my client’s sell or not. As a Home Stager it is my job to help my clients’ prepare their homes to be sold quickly and for more money.

It is important for the Homeowner and Real Estate agents to understand why Staging is so critical and that it should be done before the house is listed. Preparing the home to be shown so it looks its best before the Brokers Open House is a MUST DO! Why would you not have the Realtors see the house at its best? They are the ones who determine if they will show it to their clients.

Another reason that you MUST stage the home before listing it is for the value of the virtual tours that the Realtors use as a selling tool. I am amazed at how many homes that have virtual tours and look terrible online. If you are a purchaser and are using the virtual tours to determine which houses you want to look at, you will be unlikely to let your Realtor take you to one that looks terrible online. So if your a Seller, why put yourself in that position.

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If you are planning to sell your house you must look at your property as if you had never seen it before. If you can’t do that, your home will probably remain your home because you will limit the number of buyers who may be able to visualize the home as their own.

Curb Appeal

Look at other properties for sale in your area then look at yours as you remember to think like a Buyer. Is there anything you could do to make your property stand out? A few dollars spent in landscaping or simply taking the time to manicure and add some color with flowers may be all that is needed.

Home Staging

Remove personal items, family pictures, knick-knacks, and clutter. Take everything stuck on or sitting on the refrigerator off. Clear off the counters, especially in the kitchen, but do not forget the bathroom counters.

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